Job Description:

• Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
  
• Oversee the production of TV adverts, newspaper and magazines advertisements, direct mail packs, email campaigns, websites, road shows and liaising with designers, copywriters, purchasing
  
• Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
  
• Generating names for new and existing services, coming up with ideas for new MKT items and promotions campaign
  
• Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
  
• Monitoring product distribution and consumer reactions through focus groups and market research
  
• Coordinating the launch program to external customers as well as employees.
  

Requirement:

• BA/MA degree in Marketing, Advertising, Communications or a related discipline 
  
• At least 3 years of marketing management experience 
  
• Understanding product / service business development 
  
• Proven success working in a fast paced environment where strategic brand-building efforts are complemented by hard-driving promotional activities. 
  
• Have both digital and traditional marketing background is highly recommended 
  
• Have good analytical skills 
  
• Have an instinctive feeling about future product concepts 
  
• Be an excellent communicator, both verbally and in writing 
  
• Strong organizational skills: must manage time and budget efficiently