Mô tả công việc
Job Description:
- Developing a marketing communications plan including strategy, goals, budget and tactics
- Coordinating all public relations activities
- Developing a media relations strategy, seeking high-level placements in print, broadcast and online media
- Manage media inquiries and interview requests
- Create content for press releases, byline articles and keynote presentations
- Monitor, analyze and communicate PR results on a quarterly basis
- Evaluate opportunities for partnerships, sponsorship and advertising on an on-going basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
Requirement:
- BA/MA degree in Marketing, Advertising, Communications or a related discipline
- At least 02 years working experience in public relations
- Exceptional writing and editing skills
- Proven track record designing and executing successful public relations campaigns at both a local and national level
- Solid experience with social media including blogs, Facebook, Twitter, etc